Custom Blends - What you should know before you get started.
Creating a custom blend of tea and herbs can be a great way to differentiate your business in what is becoming a crowded market space.
Having a blend that is proprietary to your business can be a great way to position your business differently from everyone else.
When it comes to understanding the legal rights, you have on your blend or how to prevent another company from copying your blend and calling it theirs, you should always consult a lawyer who specializes in the field of; contract, copyright, trademark and patent law.
If you are looking to create a custom blend to add to your business and share with your customers then let’s go through some commonly asked questions:
Q: How much does it cost to get started?
A: $200.00 – This initial cost will cover the following:
Consultation of your blend design.
During this consult we will learn about the product you are looking to create. What is your purpose for creating this blend; health benefits, great taste, sleep, energy, balance, etc.?
What is your budget for this project?
Who do you intend to market this to and how (online, Amazon, website, social media, grocery stores, restaurants, fitness centers, nutritionists, big box, etc.)?
What are your expectations for sales?
Do you foresee this as a product to support an existing line of products with moderate sales or do you look to sell thousands of bags per day, week, month, year, etc.?
Understanding your expectations will help our team of; certified tea blenders, tea sommeliers and tea specialists, determine the most realistic approach for scalability of your blend if it sells on a large scale.
If you create a blend with ingredients that are in limited supply then you are limiting your growth from the outset and therefore should not set unrealistic sales expectations if there is no possibility to have products available to produce your blend.
What if you intend to shoot big and present your new blend to national chains and you get a purchase order?
This happens when well-prepared business people sell their products the right way to big accounts.
Can your supplier scale your blend into a case of 1,000 units, a pallet of 10,000 units, a container load of 100,000 units or more? If so, then you have just launched your business to another level. If not, then you have not properly vetted your supplier and wasted a lot of time.
Because we are a consultative based business we feel that it is important to learn about your business plans early on. We are excited to work with you whatever your goals are big or small.
Creation of 3 different versions of your blend using up to 6 blended ingredients from our list.
If you have items not on our list then there may be an additional charge if we have to source those ingredients from reliable growers. We do not recommend using more than 6 different ingredients in a blend however, if you decide to there is an additional charge of $15 per additional ingredient.
Each blended version will consist of 25g/.88oz of product. We keep a 25g container of each blend we send you so that when you decide on the one you want we have it to go.
Q: How long does it take to create a blend?
A: Usually we can create the initial blend in about a week depending on our production queue.
Q: What is the minimum order for a custom blend?
A: Minimum order for a custom blend is 10 kilograms / 22 pounds.
If you have your product packaged into 100g bags then there will be approximately 100 bags to a custom tea blend.
If you would like your product packaged into tea bags the minimum order is 10,000 pyramid bags. Each tea bag contains approximately 2g of tea.
Total weight of a custom blend packaged in pyramid tea bags will be 20 kilograms.
Q: How much will it cost for the minimum order of a custom tea blend?
A: Cost will vary depending on how many ingredients used and if it is loose leaf or tea bags. Best estimates will be about $1,200 - $1,500 per blend to get started. This price will include the packaging in a zip-top bag with a front and back label, heat-sealed and ready for sale to your customers.
Q: What if I don’t like the three blends you created for me?
A: We will be creating three blends based on your recommendations and our suggestions to obtain the best possible outcome. If you do not like the three variations then we will focus on one of the three you like best and work on creating three new blends from that. If we can just add a little more of one or two ingredients to get it right we will do that at no charge. If you are looking to start from scratch there will be a charge of $50.00 to create 3 new samples.
Q: Do you drop ship the blends to my customers?
A: No. We can drop-ship to Amazon or a large commercial account such as a grocery store. Otherwise we will send the finished product directly to you or the specified location of your choice.
Q: What is my next step to get started?
A: Now that you have reviewed some of the basics about how our custom blending program works the next step it to send us an email requesting a copy of our wholesale pricing sheet which includes our complete list of ingredients available for blending along with any questions we may not have addressed on this page. firstname.lastname@example.org